As a newcomer to the tourism industry, my position at the Finger Lakes Visitors Connection makes me look at the community where I live through a different lens. As I do this, a new philosophy emerges. It essentially boils down to this:
A great place to visit must also be a great place to live.
Residents will learn about and love their community even more when they explore their own back yard like a tourist. Meanwhile, visitors more and more want to experience the life of the locals when they travel.
It’s a win-win all around.