Valerie Knoblauch

Sarah O'Connell

Content Curator

Sarah joined Finger Lakes Visitors Connection in June 2021. In November of 2021 she shifted to part-time with FLVC. She assists the organization in managing our CRM and our CMS. She also assists in coordination of the Roc/FLX Craft Beverage Trail. Sarah is a recent graduate of Keuka College on scenic Keuka Lake. Although she has left behind one Finger Lake, she is a lifelong native of the Finger Lakes region, having grown up in Victor, NY. Her background and time in Ontario County will allow her to provide local insights. Along with this insight, she provides knowledge of accounting, finance, and human resources that she has gathered through her studies that will undoubtedly allow her to provide a different perspective on the industry. Her current full time job is in accounting with the State of NY. We're pleased to have Sarah help us out in making sure our information is as accurate as possible.